{"id":11557,"date":"2025-07-30T13:09:38","date_gmt":"2025-07-30T11:09:38","guid":{"rendered":"https:\/\/whatthefun.fr\/games-to-attract-customers\/"},"modified":"2026-10-05T16:01:13","modified_gmt":"2026-10-05T14:01:13","slug":"games-to-attract-customers","status":"publish","type":"page","link":"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/","title":{"rendered":"Games to Attract Customers"},"content":{"rendered":"\n<p class=\"has-text-align-center wp-block-paragraph\"><strong>Gamification at the service of your business!<\/strong><\/p>\n\n<p class=\"has-text-align-left wp-block-paragraph\">The most successful brands know how to <strong>capture attention with engaging and memorable experiences<\/strong>. Using games to attract customers is no longer an option, but <strong>a winning strategy in the B2B world<\/strong>. Gamification creates <strong>a strong emotional bond<\/strong> with your audience while strengthening your brand image.  <\/p>\n\n<p class=\"has-text-align-left wp-block-paragraph\">At What The Fun, we design <a href=\"https:\/\/whatthefun.fr\/en\/innovative-event-agency\/\">interactive digital animations<\/a> designed to <strong>seduce, entertain, and convert<\/strong>. Our approach transforms the customer experience into <strong>a fun, immersive, and highly shareable moment<\/strong>. Shall we show you?  <\/p>\n\n<h2 class=\"wp-block-heading\">Why is gaming such a powerful marketing lever?<\/h2>\n\n<p class=\"wp-block-paragraph\">Gaming <strong>stimulates curiosity, triggers interaction, and significantly increases the duration of visitor engagement<\/strong>. Gamification makes it possible to <strong>stand out and create a positive memory around the brand<\/strong>. <\/p>\n\n<p class=\"wp-block-paragraph\">Companies using <a href=\"https:\/\/www.influencia.net\/a-tous-les-coups-on-gagne-la-gamification-levier-strategique-des-entreprises\/\" target=\"_blank\" rel=\"noreferrer noopener\">game mechanics in their strategy<\/a> see a higher-than-average conversion rate. Companies that integrate gamification into their customer engagement strategies see:  <\/p>\n\n<ul class=\"wp-block-list\">\n<li>a 47% increase in engagement,<\/li>\n\n\n\n<li>a 22% increase in brand loyalty, <\/li>\n\n\n\n<li>a 15% jump in brand awareness. <\/li>\n<\/ul>\n[et_pb_section global_module=&#8221;2677&#8243;][\/et_pb_section]\n<h2 class=\"wp-block-heading\">Gamified solutions to capture your prospects&#8217; attention<\/h2>\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>At What The Fun, every animation is customizable to your visual identity and the messages you want to convey. Our catalog covers a wide range of interactive experiences designed to liven up your booths, points of sale, or events. <\/em><\/p>\n<\/blockquote>\n\n<h3 class=\"wp-block-heading\">The interactive web app: the ultimate weapon for engaging anywhere<\/h3>\n\n<p class=\"wp-block-paragraph\">With our <a href=\"https:\/\/whatthefun.fr\/animations\/web-app\/\">web app animation<\/a>, your game becomes <strong>accessible on a smartphone without downloading, via a simple QR code<\/strong>. In just a few clicks, users participate in <strong>quizzes, contests, surveys, or scored games customized<\/strong> to your universe. It&#8217;s ideal for <a href=\"https:\/\/www.solocal.com\/ressources\/dossiers\/drive-to-store-reseaux-enseigne\" target=\"_blank\" rel=\"noreferrer noopener\">drive-to-store campaigns<\/a>, trade shows, or store window animations.  <\/p>\n\n<h3 class=\"wp-block-heading\">The Wheel of Fortune: a classic revisited to seduce<\/h3>\n\n<p class=\"wp-block-paragraph\">This animation remains timeless because <strong>it creates suspense, encourages play, and instantly catches the eye<\/strong>. Customized to your company&#8217;s colors, <a href=\"https:\/\/whatthefun.fr\/animations\/roue-fortune\/\">the Wheel of Fortune animation<\/a> is perfect for boosting your points of sale and contact. <strong>Every visit becomes an opportunity to win, collect a lead, or make an impression on the customer<\/strong>. <\/p>\n\n<h3 class=\"wp-block-heading\">The digital slot machine: casino effect, guaranteed impact <\/h3>\n\n<p class=\"wp-block-paragraph\">Inspired by slot machines, <strong>this game attracts passers-by like a magnet and pushes them to try their luck<\/strong>. Usable on a touch screen or smartphone, <a href=\"https:\/\/whatthefun.fr\/animations\/bandit-manchot\/\">the slot machine animation<\/a> transforms a simple moment of waiting into a commercial interaction. What are you going to bet?  <\/p>\n[et_pb_section global_module=&#8221;2673&#8243;][\/et_pb_section]\n<h2 class=\"wp-block-heading\">Create engagement at the point of sale or at events<\/h2>\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>Our <a href=\"https:\/\/whatthefun.fr\/en\/gamification\/\">gamification animations<\/a> are not just digital; they integrate into your field strategy smoothly and effectively by encouraging retention at the booth or boosting boutique attendance.<\/em><\/p>\n<\/blockquote>\n\n<h3 class=\"wp-block-heading\">The Digital Mirror: for brand selfies that circulate<\/h3>\n\n<p class=\"wp-block-paragraph\">With this <a href=\"https:\/\/whatthefun.fr\/en\/photobooth-experience-for-corporate-events\/\">interactive photobooth<\/a> solution, your visitors <strong>create personalized photos in your brand&#8217;s colors<\/strong>. They leave with a digital souvenir that they can share on social media, naturally increasing your visibility. <strong>The effect of the <\/strong><a href=\"https:\/\/whatthefun.fr\/animations\/digital-mirror\/\"><strong>Digital Mirror<\/strong><\/a><strong> is viral and immediate<\/strong>, especially during trade shows or public corporate events. <\/p>\n\n<h3 class=\"wp-block-heading\">Digital puzzles: get the collective spirit playing!<\/h3>\n\n<p class=\"wp-block-paragraph\">This <a href=\"https:\/\/whatthefun.fr\/animations\/puzzle\/\">puzzle game<\/a> format is ideal for <a href=\"https:\/\/whatthefun.fr\/en\/team-building-activity-idea\/\">team building animations<\/a>, <a href=\"https:\/\/whatthefun.fr\/en\/in-store-contest-activations\/\">point-of-sale challenges<\/a>, or <a href=\"https:\/\/whatthefun.fr\/jeu-collaboratif-ligne\/\">online contests<\/a>. Participants solve puzzles together or solo, creating <strong>a positive bond with your brand<\/strong>. It&#8217;s an excellent way to <strong>encourage reflection, sharing, and emotion around your visual identity<\/strong>.  <\/p>\n\n<h3 class=\"wp-block-heading\">VR without a headset: guaranteed immersion, lighter logistics<\/h3>\n\n<p class=\"wp-block-paragraph\">This format lets you benefit from the attraction power of VR, without the constraints of traditional equipment! <a href=\"https:\/\/whatthefun.fr\/animations\/vr\/\">VR animation without a headset<\/a> is ideal for <a href=\"https:\/\/whatthefun.fr\/types-animation-commerciale\/\">shopping malls<\/a>, trade shows, or even mobile communication campaigns.<\/p>\n\n<h3 class=\"wp-block-heading\">Drive-to-Store animation: from digital to physical<\/h3>\n\n<p class=\"wp-block-paragraph\">The <a href=\"https:\/\/whatthefun.fr\/animations\/drive-to-store\/\">drive-to-store animation<\/a> encourages participants to go to a boutique or booth to validate their participation or collect a prize. It&#8217;s a powerful lever for generating qualified traffic and measuring the direct impact of your animation on sales. <\/p>\n[et_pb_section global_module=&#8221;2499&#8243;][\/et_pb_section]\n<h2 class=\"wp-block-heading\">Gaming as a differentiator in your brand strategy<\/h2>\n\n<p class=\"wp-block-paragraph\">Integrating gamification into your marketing strategy means <strong>offering an emotional, interactive, and differentiating experience<\/strong>. This type of interaction creates a <strong>close relationship<\/strong> with your audience and significantly increases <strong>memorability<\/strong>. Games create a <strong>positive bond with your brand<\/strong> and encourage recommendations and spontaneous sharing!  <\/p>\n\n<h2 class=\"wp-block-heading\">Turnkey support for your marketing operations<\/h2>\n\n<p class=\"wp-block-paragraph\">At What The Fun, we support you at every stage: <strong>design, production, logistics, and post-event analysis<\/strong>. Our creative team designs <strong>original scenarios that enhance your messages and adapt to your target audience<\/strong>. We work with brands like Nike, Ubisoft, and Prada: discover <a href=\"https:\/\/whatthefun.fr\/en\/concepts\/\">our concepts<\/a> without further delay!  <\/p>\n\n<h2 class=\"wp-block-heading\">Attract customers through gaming: trust our agency!<\/h2>\n\n<p class=\"wp-block-paragraph\">At <a href=\"https:\/\/whatthefun.fr\/en\/\">What The Fun<\/a>, we place <strong>engagement and interaction at the heart of every event<\/strong>. Our gamification-based animations aim to captivate, surprise, and involve your audience through fun and creative experiences.  <\/p>\n\n<p class=\"wp-block-paragraph\">From our interactive Web app to the Wheel of Fortune and the Digital Mirror, every activity is designed to <strong>make an impression<\/strong>. Enrich your corporate events with original animations like temporary tattoos, digital puzzles, or even virtual reality without a headset.  <\/p>\n\n<p class=\"wp-block-paragraph\">Transform every moment into a game and <strong>leave a memorable mark thanks to our complete range of immersive animations<\/strong>!<\/p>\n\n<h2 class=\"wp-block-heading\">Ready to get your customers playing to win them over?<\/h2>\n\n<p class=\"has-text-align-left wp-block-paragraph\">Whether you are a large company, an SME, or a retail brand, <strong>gaming can transform your customer relationship<\/strong>. Trust What The Fun to design <strong>original, effective animations tailored to your objectives<\/strong>. Our <a href=\"https:\/\/whatthefun.fr\/en\/gamification\/\">gamification expertise<\/a> and our ability to innovate guarantee you <strong>a high-impact campaign<\/strong>. <a href=\"https:\/\/whatthefun.fr\/en\/contact\/\">Contact us<\/a> for a custom quote!  <br\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gamification at the service of your business! The most successful brands know how to capture attention with engaging and memorable experiences. Using games to attract customers is no longer an option, but a winning strategy in the B2B world. Gamification creates a strong emotional bond with your audience while strengthening your brand image. At What [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":11558,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"dipi_cpt_category":[165],"class_list":["post-11557","page","type-page","status-publish","has-post-thumbnail","hentry","dipi_cpt_category-landing-template"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Games to Attract Customers - What The Fun - Event Animation Expert<\/title>\n<meta name=\"description\" content=\"Participate in a game to attract customers: the most successful brands know how to capture attention with memorable experiences.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Games to Attract Customers - What The Fun - Event Animation Expert\" \/>\n<meta property=\"og:description\" content=\"Participate in a game to attract customers: the most successful brands know how to capture attention with memorable experiences.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/\" \/>\n<meta property=\"og:site_name\" content=\"What The Fun\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/WhatthefunFilmBook\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-05T14:01:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/whatthefun.fr\/wp-content\/uploads\/2025\/04\/what-the-fun_GLAMCAM_DISNEY-MUFASA_SCENO-PORTRAIT-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2160\" \/>\n\t<meta property=\"og:image:height\" content=\"2880\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@wtf_France\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/games-to-attract-customers\\\/\",\"url\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/games-to-attract-customers\\\/\",\"name\":\"Games to Attract Customers - What The Fun - Event Animation Expert\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/games-to-attract-customers\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/games-to-attract-customers\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/whatthefun.fr\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/what-the-fun_GLAMCAM_DISNEY-MUFASA_SCENO-PORTRAIT-scaled.jpg\",\"datePublished\":\"2025-07-30T11:09:38+00:00\",\"dateModified\":\"2026-10-05T14:01:13+00:00\",\"description\":\"Participate in a game to attract customers: the most successful brands know how to capture attention with memorable experiences.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/games-to-attract-customers\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/whatthefun.fr\\\/en\\\/games-to-attract-customers\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/games-to-attract-customers\\\/#primaryimage\",\"url\":\"https:\\\/\\\/whatthefun.fr\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/what-the-fun_GLAMCAM_DISNEY-MUFASA_SCENO-PORTRAIT-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/whatthefun.fr\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/what-the-fun_GLAMCAM_DISNEY-MUFASA_SCENO-PORTRAIT-scaled.jpg\",\"width\":2160,\"height\":2880},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/games-to-attract-customers\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/what-the-fun\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Games to Attract Customers\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/\",\"name\":\"What The Fun\",\"description\":\"Animations innovantes et digitales pour vos \u00e9v\u00e9nements\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/whatthefun.fr\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Games to Attract Customers - What The Fun - Event Animation Expert","description":"Participate in a game to attract customers: the most successful brands know how to capture attention with memorable experiences.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/","og_locale":"en_GB","og_type":"article","og_title":"Games to Attract Customers - What The Fun - Event Animation Expert","og_description":"Participate in a game to attract customers: the most successful brands know how to capture attention with memorable experiences.","og_url":"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/","og_site_name":"What The Fun","article_publisher":"https:\/\/www.facebook.com\/WhatthefunFilmBook\/","article_modified_time":"2026-10-05T14:01:13+00:00","og_image":[{"width":2160,"height":2880,"url":"https:\/\/whatthefun.fr\/wp-content\/uploads\/2025\/04\/what-the-fun_GLAMCAM_DISNEY-MUFASA_SCENO-PORTRAIT-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@wtf_France","twitter_misc":{"Estimated reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/","url":"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/","name":"Games to Attract Customers - What The Fun - Event Animation Expert","isPartOf":{"@id":"https:\/\/whatthefun.fr\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/#primaryimage"},"image":{"@id":"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/#primaryimage"},"thumbnailUrl":"https:\/\/whatthefun.fr\/wp-content\/uploads\/2025\/04\/what-the-fun_GLAMCAM_DISNEY-MUFASA_SCENO-PORTRAIT-scaled.jpg","datePublished":"2025-07-30T11:09:38+00:00","dateModified":"2026-10-05T14:01:13+00:00","description":"Participate in a game to attract customers: the most successful brands know how to capture attention with memorable experiences.","breadcrumb":{"@id":"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/#primaryimage","url":"https:\/\/whatthefun.fr\/wp-content\/uploads\/2025\/04\/what-the-fun_GLAMCAM_DISNEY-MUFASA_SCENO-PORTRAIT-scaled.jpg","contentUrl":"https:\/\/whatthefun.fr\/wp-content\/uploads\/2025\/04\/what-the-fun_GLAMCAM_DISNEY-MUFASA_SCENO-PORTRAIT-scaled.jpg","width":2160,"height":2880},{"@type":"BreadcrumbList","@id":"https:\/\/whatthefun.fr\/en\/games-to-attract-customers\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/whatthefun.fr\/en\/what-the-fun\/"},{"@type":"ListItem","position":2,"name":"Games to Attract Customers"}]},{"@type":"WebSite","@id":"https:\/\/whatthefun.fr\/en\/#website","url":"https:\/\/whatthefun.fr\/en\/","name":"What The Fun","description":"Animations innovantes et digitales pour vos \u00e9v\u00e9nements","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/whatthefun.fr\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"}]}},"_links":{"self":[{"href":"https:\/\/whatthefun.fr\/en\/wp-json\/wp\/v2\/pages\/11557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whatthefun.fr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/whatthefun.fr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/whatthefun.fr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/whatthefun.fr\/en\/wp-json\/wp\/v2\/comments?post=11557"}],"version-history":[{"count":0,"href":"https:\/\/whatthefun.fr\/en\/wp-json\/wp\/v2\/pages\/11557\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whatthefun.fr\/en\/wp-json\/wp\/v2\/media\/11558"}],"wp:attachment":[{"href":"https:\/\/whatthefun.fr\/en\/wp-json\/wp\/v2\/media?parent=11557"}],"wp:term":[{"taxonomy":"dipi_cpt_category","embeddable":true,"href":"https:\/\/whatthefun.fr\/en\/wp-json\/wp\/v2\/dipi_cpt_category?post=11557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}