Are you a business or organization leader looking to create and organize an exceptional event, or an innovative commercial activation for your customers? What The Fun is the event agency you need!
Specializing in event creation and organization, our communication agency is based in Paris and offers its services throughout France. Our team of expert consultants and project managers is at your disposal to support you in bringing your project to life.
Why organize a shopping mall activation?
There are several reasons why you might plan to organize a shopping mall activation. These can include:
- Attracting new customers: Activations can grab the attention of passersby and encourage them to enter stores.
- Boosting sales: Activations can create a sense of urgency or exclusivity that can prompt people to purchase products.
- Strengthening brand awareness: Activations help build brand recognition by creating a memorable experience for customers.
- Customer loyalty: Activations can help build customer loyalty by offering them a fun and interactive experience.
- Diversifying mall activities: Activations can add variety to the shopping mall’s activities, thereby improving the customer experience.
Our expertise and know-how are recognized in the event industry and extend throughout the Île-de-France region. We can support you in implementing your projects and developing your business.
A full range of entertainment tailored to your shopping mall project
What The Fun, an innovative event agency, offers a full range of entertainment and services for your shopping mall project. We provide tailor-made solutions for your event, regardless of your budget. Discover our flagship activations:
Photo booth installation
Select the right one for your future commercial event from our various photo booths. All of them integrate the latest digital photography technologies to create high-quality, original entertainment.
Virtual reality activation
The virtual reality activation we offer will provide a unique moment for your guests. Whether it’s an animated video or a live show, virtual reality allows your event to stand out from the competition.
360° selfie activation
Thanks to the 360 selfie, your customers can take 360° selfie photos with special effects and share them on social media. Customizable to your brand’s needs, the setup consists of a podium and a camera that films while rotating around the platform.
A drive-to-store strategy
Nothing generates in-store traffic as effectively as a well-executed drive-to-store activation. Visitors participate in a game or collect a voucher from their smartphone, then head to your store to claim their prize. Customizable with the colors of your mall or partner stores, this setup is ideal for boosting foot traffic and measuring the direct impact of your activation on sales.
We provide expert advisors and consultants to help you make the right decisions and implement an effective communication strategy. We can also support you in a business development project or in setting up an innovative virtual reality activation.
What The Fun, your partner for organizing your shopping mall activation project
What The Fun is your ideal partner for setting up and organizing your shopping mall activation project. We provide a team of experts to help you plan and organize your event.
We are here to listen and offer a full range of services to bring your project to life. Our innovative event agency supports you throughout your project and guarantees quality results.
You thus contribute to setting up an innovative, original, and successful activation that will captivate your audience and meet your objectives.
