Concepts
<p><strong>Discover tailor-made entertainment and personalized experiences, specially designed to meet our clients’ unique needs.</strong></p>
<p>More than just equipment rental, our concepts integrate creative elements such as props, decor, and interactive installations to deliver memorable experiences. What the Fun stands out through personalized support and a dynamic, professional team, always ready to innovate and suggest original ideas to enhance your events. Explore our concepts for inspiration and see how we can turn your vision into reality. </p>
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Video guestbook: collecting messages from your guests
A paper guestbook placed on a high-top table usually collects about a dozen signatures—half of which are illegible—and ends up in a closet. The format isn't the problem, the medium is: writing by hand, standing up, in front of others, while trying to find a phrase that isn't generic or awkward, requires an effort that […]
Drive In-Store Traffic: Seven Engagement Strategies
An in-store activation doesn't magically attract people. It only acts on three levers: giving a reason to visit now, retaining those passing by, and leaving a lasting impression after the visit. All successful techniques leverage at least two of these three levers. Those that fail don't activate any. This article reviews seven commercial activation techniques, […]
Collaborative Activities: Engaging an Entire Seminar
In a seminar of two hundred people, a successful activity isn't measured by the amount of laughter in the room, but by the number of participants who actually did something. Most formats leave part of the audience as spectators: a few volunteers go on stage, while the others watch and check their phones. A collaborative […]
AI Photo Booth: What’s the Budget for a Corporate Event?
Asking for the price of an AI photo booth without specifying the context is like asking for the price of a trade show booth: the answer depends on what you put into it. A setup installed at a three-day trade show, with printing and an operator, and a two-hour animation at an internal event do […]
The Photo Booth by What the Fun
THE PHOTO BOOTH The Future of Events: The High-End Photo Booth! In an era where digital experiences must become tangible to leave a lasting impression, we have created the ultimate experiential marketing tool. More than just a professional photo animation, the Photo Booth What The Fun is a cutting-edge architectural structure, designed to transform every […]
The Photo Booth: From 1925 to Today
THE PHOTO BOOTH From the 1925 Revolution to the Exceptional Mobile Studio! The history of analog photography and instant imaging is inseparable from an invention that radically changed our relationship with images: the photo booth. Today, having evolved into a customizable, state-of-the-art and design-forward Photo Booth, this iconic machine draws its roots from a blend […]
The Interactive Hybrid Experience
WHAT THE FUN X MEETIC A Closer Look at Love Engineering in a Phygital Immersion! When the world of dating meets the digital realm, it creates a memorable Interactive Hybrid Experience. For Meetic, the agency What The Fun designed and produced a three-step immersive journey from start to finish, transforming an emotional quest into a […]
Giftbox, the drive-to-store animation for Concepts X Nike
Are you looking for an original event animation to attract customers to your store? Check out our brand new safe box animation created by What The Fun for Concepts and Nike on December 2, 2022, in Dubai. A simple concept The customer scans a QR code and receives a code by email. They then go […]
The Artist Robot
Discover our latest innovation: the Artist Robot, where art meets technology. Set up at your event, it will create a live piece of art on the surface of your choice for your guests' enjoyment. Our erasable ink even allows you to create ephemeral artwork right in your offices! A Live Painting The Artist Robot is […]
A Custom WEB APP for Purina
With the widespread adoption of remote work and remote internal events, our challenge is to offer our clients fun and unifying virtual experiences for their employees. Hybrid gamification is the ideal format to maintain your events. Purina wanted a game path centered on the brand's values, accessible via a QR code. The Brief The goal […]
Ubisoft x 360° SELFIE
In 2022, video is the top trend for event entertainment! Wow your guests with the 360 Videobooth: a 360° rotating photobooth. To celebrate the internal launch of Just Dance 2022, Ubisoft surprised its employees with a 360 photocall. Let's take a look back at this colorful corporate event! Custom-made set design Imagine the ideal setup […]
A Neon Photocall for Jellysmack
Videos are captured by an operator equipped with a steadicam. This equipment stabilizes the shot for a smoother result. Our software edits the video instantly, adding the effects requested by Jellysmack: a fast-forward effect followed by slow motion. The video is customized with an overlay featuring the brand's logo. Guests can then share the video […]
A Wheel of Fortune at the France Pavilion Expo 2020 Dubai
The brief: The French Pavilion features a unique VIP experience on the top floor, created by Devialet and Ariane Espace. The French Pavilion contacted us to create a wheel of fortune to give away this experience while visitors are waiting in line to enter the pavilion. What is the "Ariane Devialet" experience? "Feel the vibration […]
Veuve Clicquot Bold Woman Award France 2021
The brief: Veuve Clicquot commissioned Condé Nast to create a Vogue booth, neon black box, or LED photocall style set. The set had to be used in two different ways. Our Vogue booth was therefore named the Bold Box to accompany the Bold Woman Award event. Step 1 The Condé Nast team and their decoration […]
Hybrid Activation
The Brief: How can we create interaction between the public and a brand during Easter celebrations, given current health restrictions? Step 1: Registration on the web app Registration with first name + email Step 2: The Virtual Photo Booth The virtual Easter photo booth with custom filters in Easter colors; the photo was automatically downloaded […]
Brand Activation in 2021
For nearly a year, event activities have adapted to the health context by offering innovative remote solutions. For brands, organizing an event is an opportunity to promote a product to the general public and/or to unite their community around a unique experience and reach new customers. Online marketing must be clever and innovative. Here are […]
Digital Animations to Enhance Live Streaming
AMETIS (CNP Assurances group) wanted to liven up their digital event with fun and interactive capsules on their live streaming platform. Timeline for this animation: D-7: Virtual photo booth animation test at our partner agency D-4: Virtual mosaic visuals test Day D 12:00 PM: Employees were invited to log in to the platform to take […]
Prada Hybrid Activation
Prada entrusted us with the development of its hybrid photo booth for its Pop-Up Store at Printemps. In-store experience: At the Pop-Up Store at Printemps, stickers with a QR code are placed to bring the Prada photo booth to life in the store. Here's the customer journey: - the customer scans the QR code, which […]
Prada Web App
Prada Loves Printemps Event Creation of a custom instant-win app to give away three prizes during the event, designed to engage visitors at the Printemps pop-up store. The hostess greets guests and enters their first and last names. Three cards appear, and when start is pressed, they spin like a slot machine. If all three […]
Digital Experience & Influence
Current circumstances encourage virtual digital experiences through screens. Companies can strengthen their digital strategies and enrich them with innovative experiences. Virtual Booth Looking to unite and engage your community by creating interaction? We offer a participatory photo animation: the virtual photo booth. The concept? Simply publish a link or QR code on your social networks, […]
A Photo Mosaic for International Women’s Day at Dentsu Aegis
The Photo Mosaic is an original photo activity that allows for the creation of a unique collaborative artwork featuring all the faces of your team members. A Unique Photo Experience We set up our Vintage Photo Booth at your event. Our host guides participants through their experience. The photo is then customized with your photo […]
A Remote Virtual Digital Mosaic for Olympic Day
To celebrate Olympic Day, discover the giant Digital Mosaic of 3,000 thumbnails, generated in real-time with all photos published on social media. An ideal virtual activation to keep your events going, even remotely. A Virtual Online Event On Olympic Day, June 23rd, 12,000 participants took on the challenge of covering a symbolic distance of 2024m, […]
Virtual Booth: The 1st Remote Virtual Photo Booth
During this unprecedented time, the What the fun team is here to support you. Our goal: to create participatory digital experiences that are easy to implement across screens. Whether your employees are at home, in the office, or in the field, it's essential to continue to maintain a strong connection with your teams. We are […]
2019 Retrospective: Looking Back at a Great Year!
The What The Fun team is delighted to wish you a very happy holiday season!We thank all our clients for trusting us this year and hope that this new year will be even richer in events. Our flagship animations from this year: Additionally, new digital animations complete our offer: Vogue Booth: Step into our luminous […]
Event with American Express
Our Digital Graffiti, our most popular digital animation, was featured in its tactile mode for a client event in the American Express lounge on December 17 at the AccorHotels Arena for the concert by the artist -M-. Every guest with an American Express card could enjoy a complimentary cocktail during each of their visits. digitalgraffiti […]
Digital Graffiti for Air Products
On November 16, Air Products used our digital graffiti animation to celebrate its 100th anniversary at a hotel in Futuroscope. For the occasion, a graffiti artist created a piece based on the company's 100th anniversary theme. Following this performance, participants also got to spray-paint on the digital wall alongside the artist. Our Digital Graffiti animation […]
Our iPad Booth for the Launch of “Wanted Girl” Perfume
From April 4th to 20th, Azzaro organized an event at Sephora on the Champs-Élysées. They enlisted one of our animations for the launch of their new perfume, Wanted Girl. The goal was to provide a digital experience on the podium using our iPad Booth. It was seamlessly integrated into the brand's world: a custom creation […]
Our Digital Graffiti at the BUDX Event
From April 24 to 26, 2019, the first French edition of BUDX took place. They organized a showcase of the best in urban culture at La Marbrerie in Montreuil. It was an event open to the general public. During the event, 2 of our animations were presented to the guests. The first is our Digital […]
Our Photo Mosaic at the Agricultural Show
From Saturday, February 23 to Saturday, March 2, our photo mosaic was present at the INRA booth at the 2019 International Agricultural Show. On the agenda: Raising public awareness of organic farming and food safety. To achieve this, 200 researchers took turns throughout the week to reveal some of the secrets of plant and animal […]
Our Photo Mosaic for 2019 New Year’s Greetings
3, 2, 1, SMILE! On the agenda: our photo mosaic set up at the software publisher EBP for their 2019 New Year's greetings! It was a great opportunity for employees to connect and have fun during a corporate evening event! Mosaic #PhotoBooth #EBP #Fun #Photos #Collaborative #Souvenir
PariSeine: Our green screen photo booth!
On Wednesday, January 23, PariSeine, the public developer investing in improving the urban living environment, announced its 2019 New Year's wishes. On the agenda, the What The Fun team was there with the green screen animation and props representing major real estate projects: the Jardin des Halles, Place Vénétie, Porte Gentilly, the Beaugrenelle slab, and […]
Our flagship animations at Groupama Gan Vie
On January 22nd, Groupama Gan Vie called on our green screen animation and photo booth for their 2019 New Year's greetings.In this festive atmosphere, our 2 photo robots roamed among the guests. Augmented reality accessories and Snapchat-style filters enhanced the photos for an even bigger wow effect! greenscreen #photobooth #robots #90degGif #GGVIE #digitalanimations
Our Digital Mirror at Sephora for the Kat Von D Brand
At the end of 2018, our Digital Mirror made its appearance at Sephora Paris for the Kat Von D event. A beauty phenomenon recognized for its unique style in the United States, the brand is gradually expanding in France, exclusively at Sephora. Come discover the Digital Mirror on our website! #DigitalMirror #KatVonD #Sephora #WhatTheFun #Animation […]
Digital Graffiti: A Communication Tool for Orange
During the third edition of the communicators' forum, our digital animations met a specific request: to host an event full of new features, inspiring team spirit. The 2-day forum was hosted in turn by our original animations: Jao, our Photo Robot to welcome guests the 360 Selfie to set the pace for the evening Digital […]
Clarins new range launch with the Digital Mirror
For the "Sephora press day," Clarins presented its new "myclarins" cosmetic range to influencers. To liven up the booth, we were there with our Digital Mirror animation. sephora #Clarins #myclarins #picture #digitalmirror #mirror #digital #games #interactive #customization #sephoralovesmyclarins
Our Morphing Photo Booth for the Venom Premiere
For the premiere of the film Venom, we created a morphing animation at Petit Palais MK2. The concept: guests stood in front of our photo booth and watched their faces transform into the hero. #PhotoBooth #Photobox #PhotoBooth #Morphing #DigitalExperience #GIF #PhotoExperience #Metamorphosis #Venom #WTF
What the Fun at the Heavent Show 2018!
On November 27, 28, and 29, 2018, we were at the Heavent Show in Paris to present our innovative digital animations: - Jao, the photo robot, roamed around our booth to take your pictures. You could add augmented reality accessories and Snapchat-like filters to enhance the photos. - The 360 selfie: we made your head […]
Jao and the 360° Selfie at the Heart of Orange’s Event
Jao, the photo robot, was present at Orange's annual employee convention, which took place this year in Deauville on September 19 and 20. From the welcome reception to the dinner, including the cocktail hour and coffee breaks, Jao photographed employees of the #1 mobile network during all their moments of relaxation. Equipped with a mirror […]
90° selfie experience in Chivas’ secret and unique bar
For the first time, Chivas opened its world to the public in a secret bar from October 10 to 23. Whisky enthusiasts were able to learn, taste, and create their own Chivas blend. We were there with our 90° GIF experience: participants were able to create their own bullet time effect. Reminiscent of an Instagram […]
Photo Mosaic Animation at Showroomprivé
To announce the theme of their year-end party to employees, Showroomprivé opted for an original and collaborative photo animation: The Photo Mosaic! Objective: Involve all employees in a collective digital experience to reveal the visual theme of the evening. This unique artwork will remain at Showroomprivé's premises to extend the memory of an unforgettable "Spring […]
The Morphing Photo Booth at the Kev Adams Pop-Up Store
To announce the tour dates for his new show "Sois 10 ans," Kev Adams invited his fans to enjoy a pop-up experience! The comedian's fans were able to enjoy a 100% Kev Adams experience. In the heart of this 8,600 sq ft loft dedicated to Kev Adams, we set up our Morphing Photo Booth for […]
The Filmbook at the Energies Festival with Prevere
For the 16th edition of the Energies festival, the CCAS organization is rolling out the theme of sharing, diversity, and equality in Soulac. The Prevere stand was located in the CMAS village, featuring the FilmBook animation! This allowed festival-goers to create a small paper-version movie to keep an unforgettable souvenir of their weekend. #WhatTheFun #Prevere […]
The Selfie Animation for the BNP Paribas Internal Event
The What The Fun team set up with a Photo Call and a selfie stick to host the BNP Paribas internal event in Rouen. The goal was for all employees to leave with souvenir photos, printed live just seconds after taking their selfie. And of course, for those who were a bit shy, the hosts […]
The Digital Mirror to raise awareness about green waste
From April 10 to 12, the AMIF Fair (Association of Mayors of the Ile-de-France region) took place. For the occasion, GRDF wanted to raise public awareness about green waste, which is used to produce green gas, a renewable energy source. To achieve this, there was nothing better than the Digital Mirror and its custom-made game […]
Digital Art at the Rodin Museum
To celebrate Mandarine Gestion's 10th anniversary, the Rodin Museum welcomed guests with unique animations, including our Digital Graffiti. They enlisted graffiti artist Jérémy to create live digital artworks. This evening event animation was highly appreciated. Guests were able to enjoy a digital experience and keep a timeless memory: stepping into an artist's shoes for an […]
France Télévision Chooses Digital Mirror
This year, the Paris International Agricultural Show welcomed nearly 670,000 visitors. Visitors from all over France, and even from abroad, were able to discover our Digital Mirror animation at the France Télévision booth. digitalmirror #photoanimation #digitalexperience #agriculturalshow #SIA2018 #francetelevision #ftv #interactivegame #photomirror #digitalexperience #whatthefun #retailexperience #connectedmirror #connectedgame
Digital Graffiti at the BMW X2 Launch
For the launch of the BMW X2, ByMyCar Rivoli chose Digital Graffiti to offer its guests an unforgettable digital experience. Each guest was able to customize the BMW X2 stencil on our giant screen using a real digital spray can and leave with their photo! Guests watched a performance by a graffiti artist who created […]
Digital Mirror at La Fourchette’s Year-End Party
To celebrate the end of the year, La Fourchette organized a party for its employees this past December 7. On the agenda: superhero and cartoon character costumes! In this festive atmosphere, guests had a blast with the Digital Mirror photobooth. #DigitalMirror #Photobooth #DigitalExperience #PhotoActivation #DigitalMirror #DigitalActivation #DigitalExperience #EventActivation #WhatTheFun #LaFourchette
Filmbook and Digital Mirror for Klorane’s Disneyland Event
Klorane, the botanical care specialist, took advantage of the magical world of Disneyland Paris to organize its corporate event on October 25. The program included a warm atmosphere, laughter, and Filmbook and Digital Mirror animations to make the event unforgettable! #WhatTheFun #Klorane #Disneyland #Filmbook #DigitalMirror #DigitalMirror #PhotoBooth #DigitalExperience #DigitalAnimation #PhotoAnimation #EventAnimation
The Selfie Ultimate & the Digital Mirror at the Orange Sosh booth
For the European Education Fair, held from November 14 to 19 in Paris, Sosh by Orange chose our Selfie Ultimate and Digital Mirror animations to provide visitors with unforgettable experiences. #Student #WhatTheFun #SoshWow #360Selfie #360Video #SelfieUltimate #DigitalMirror #PhotoAnimation #VideoAnimation #EventAnimation #DigitalAnimation
What The Fun at the 2017 Heavent Show
Last week, the Heavent Show took place at Porte de Versailles, and the What The Fun team participated for the fifth consecutive year. #HeaventParis #Whatthefun #360Selfie #SelfieUltimate #BubbleYourLogo #Filmbook #DigitalGraffiti #VirtualReality #PhotoAnimation #EventAnimation #DigitalExperience #VideoAnimation
Selfie Ultimate for the ELLE RUN New Balance
Goal achieved: nearly 6,000 participants set off in pairs this Sunday afternoon, under a bright blue Parisian sky, and for a great cause! 🙂 #ELLERUN #ElleMagazine #NewBalance #ElleRunNewBalance #Selfie360 #SelfieUltimate #DigitalAnimation #VideoAnimation #WhatTheFun
Digital Graffiti at Printemps Lille
The Printemps store in Lille inaugurated its new "Women's" space this past Saturday, September 30. The Digital Graffiti wall was a must-see for kids and adults alike!Our mission: Ensuring every customer leaves with a memorable souvenir from a shopping day like no other: a personal work of art. #digitalgraffiti #whatthefun #printemps #printempslille #graffitiwall #virtualgraffiti #womensfashion […]
FilmBook at the Nutrimetics Garden Party
Back-to-school season at Nutrimetics is celebrated with a Garden Party! The Nutrition and Cosmetics expert decided to thank its employees by organizing a special day for them 🙂 After a morning of training on the new fall products, a giant barbecue was waiting for them in the headquarters' gardens! A rustic theme, white dress code, […]
The Reebok Gym Opens Its Doors with the Ultimate Selfie Animation
It was in an industrial and contemporary atmosphere that we supported Reebok for the opening of the new Salle De Sport on Boulevard de la Madeleine in Paris. Reebok's new concept: a mix between a store, a gym, and a connected café—a true Sports Hub! After their workout, the first members were able to create […]
Ultimate Selfie Animation: The Grand Premiere!
Last week, What The Fun launched its new 360° selfie animation for the first time - the Ultimate Selfie animation! For their #WearelOreal event, L’Oréal trusted our animation for its grand premiere. Throughout the evening, guests struck a pose on the podium, had a blast, and were able to share their videos. The result: A […]
Filmbook at Carrefour
For 2 days, the What The Fun team was at Carrefour's headquarters. Its university division organized a seminar for its senior executives. The Filmbook animation was a highlight, with guests of various nationalities joining in and enjoying a friendly moment. Ideal for strengthening their bonds! Their videos could be shared by email, and all guests […]
What The Fun Celebrates 20 Years of Phénomène Agency
Last Thursday, the What the Fun team was present at Le Fer à Cheval (St Cloud park) to celebrate the 20th anniversary of the Phénomène agency. Guests were able to take photos, and then customize them. The creative team also had the freedom to express themselves on our Digital Graffiti. Fun and good humor were […]
Bubble Your Logo and LALUX
There were many students at Rives de Clausen this Monday, June 12. In fact, Luxembourgish students gathered to celebrate the end of their Baccalaureate exams. The Bubble Your Logo activity was there to join them, under a bright sun and in a magnificent setting! Foam and festivities were part of the fun! Thanks to LALUX […]
Filmbook at the Périer Exhibition
On Tuesday, May 30, the What the Fun team was present at the Departmental Archives and Library of Marseille for the exhibition "From the 60s to Today," organized by the Bouches-du-Rhône department. #ExpoPérier #Photos #culture #Filmbook #PhotoAnimation #Marseille #Library_13 #Whatthefun
SMCP in Wonderland with Filmbook
On Tuesday, May 30, the ready-to-wear specialist called on the Filmbook animation. The SMCP group organized its annual party, Wonderland, at the Palais Brongniart. In a festive atmosphere and a sublime setting, employees were able to leave with their own book, printed in the SMCP group colors. Guests also enjoyed the band Airplay, invited for […]
Bubble Your Logo at FAUST
On Wednesday, May 17, 2017, the place to be was FAUST. Our Bubble Your Logo animation enhanced the event's stage decor for a total wow effect! Guests, primarily agencies and event professionals, were welcomed by clouds of hearts in the sky. #BubbleYourLogo #FlyingFoam #OutdoorAnimation #FAUST
Digital Graffiti at Crédit Foncier
For their 'real estate Thursdays' event, our Digital Graffiti animated the evening organized by Crédit Foncier. During the evening, guests could customize various real estate-themed worlds. They also got to try out digital Pictionary© on the same theme. Once their creations were finished, guests shared them on social media or by email with the dedicated […]
La Fourchette at the Omnivore Paris Festival with FilmBook
During the Omnivore World Tour Paris 2017 festival, La Fourchette launched a contest featuring our FilmBook animation. Everyone present had the chance to play and win dinner for 2. Enjoy dinner at an Omnivore-selected restaurant! How to participate? By creating a 7-second flipbook at our FilmBook booth. How was the video selected? By the La […]
Digital Graffiti at the Optimus and Excel Merger Event
“Optimus and Excel are merging.” One is an expert in the non-profit sector, the other is a leading consulting agency in fundraising. These two organizations are merging to become Hopening.Together, they aim to support the 3rd era of fundraising and philanthropy.The goal: to form the leading group specializing in global communication for philanthropic and associative […]
Adobe Kids’ Day
On Wednesday, for Kids' Day, Adobe hosted a lively snack event. Our selfie animation ran simultaneously at three locations in Paris. Children and their parents enjoyed our photo booth activity. Throughout the afternoon, the selfies were projected live. Balloon artists, a show, and portrait artists were also invited. We had a wonderful time in a […]
Digital Mirror for the Kat Von D Launch in France
Famous American tattoo artist Kat Von D (Katherine von Drachenberg) is launching her brand in every Sephora in France this Saturday, January 28. To ensure a successful launch, a massive training session took place at a famous Parisian hotel with all Sephora Beauty representatives. Our Digital Mirror animation was part of the action. With our […]
Digital Graffiti at the Black Supermarket!
The Black Supermarket, the capital's new must-visit spot! The Black what? Yes, you heard that right—we really are talking about a supermarket, or at least a former one. Completely restored and redesigned as a pop-up living space, the Black Supermarket replaces an old convenience store. That’s 4,300 sq. ft. fully redecorated by renowned street artists […]
Have a Funky Year 2017 !
The entire What the Fun team wishes you all the best for 2017 For us, 2016 was 206 events in France and across Europe. 2016 also marked the launch of our new animation: Bubble Your Logo #HappyNewYear #Event #DigitalMirror #VirtualDressingRoom #Whatthefun #HeaventExhibition #BubbleYourLogo #InteractiveGames #Animations #Fun
FilmBook at the Chartres Christmas Market!
Our FilmBook activity is available at the Chartres Christmas Market in Place des Epars. Alone, with friends, or with family, everyone can join in the fun and leave with a souvenir book! Come create your Christmas FilmBook too! Find us right next to Santa's cabin: Friday 16, Sunday 18, Wednesday 21, Thursday 22, and Friday […]
Digital Mirror and FilmBook at the Enghien-les-Bains RetroGaming Event
To mark International Children's Rights Week on Saturday, November 26, the city of Enghien organized a #RetroGaming entertainment event. A friendly gathering to promote the "right to play and have leisure time." To capture the moment, the city of Enghien called on our Digital Mirror and our FilmBook Thanks to our activities, families were able […]
The #ClarinsChristmas game on the Digital Mirror
10 beauty bloggers invited to the Clarins Spa in Paris on Wednesday, November 23, got to discover the new skincare range with our Digital Mirror! A personalized interactive game featuring Clarins products #ClarinsChristmas #DigitalMirror #Photos #Clarins #Bloggers #Beauty #Cosmetics #Whatthefun
Digital Graffiti at the Student Fair
For the Student Fair, our Digital Graffiti hosted the Ministry of Education's booth. For this occasion, the Ministry of Education decided to raise awareness about cyberbullying. They called on our Digital Graffiti so that young people could express themselves. #StopBullying on the Digital Graffiti. #Student #StopBullying #DigitalGraffiti #SalonEduc2016 #PhotoActivation #EventActivation
The Wow Effect at Heavent Show
For the fourth consecutive year, we participated in the Heavent Show on November 15, 16, and 17 in Paris! This show allowed us to present our 5 animations: FilmBook, Digital Mirror, Digital Graffiti, Selfie Animation and our brand new animation Bubble Your Logo. Many thanks again to the show organizers! #HeaventParis #Whatthefun #BubbleYourLogo #DigitalMirror #DigitalGraffiti […]
A Huge Success at the Première Vision Fashion Show!
This year, we had the privilege of being part of the great adventure of one of the biggest fashion shows organized by Première Vision in Paris. On September 13, 14, and 15, our FilmBook studio was freely accessible in Hall 5, Designs. People of all nationalities were able to gather around the studio for a […]
Digital Mirror at the VertiGo event!
The PL4Y International association organized the VertiGO event, France's first vertical race, for the 4th consecutive year. A few figures: 230 meters high, 48 floors, 954 steps, but most importantly, 1,500 runners! This project invites sports enthusiasts to climb the 48 floors of the FIRST Tower, the tallest tower in France, as fast as possible. […]
The Selfie Animation at the Challenge Against Hunger!
This year, and for the second year in a row, What the Fun is supporting Action Against Hunger and participating in the 9th Edition of the Challenge Against Hunger. See you Friday, June 3, on the parvis de la Défense between 12 PM and 5 PM! As volunteers, our team will be there with our […]
St-Tropez me Party, Munich!
In a Saint-Tropez setting recreated in Munich, Vilebrequin invited guests to use Digital Graffiti to customize their future swimsuits as well as turtles, the brand's emblem. After customizing their designs, guests could share their creations on Facebook or Twitter and take home a printed copy as a souvenir! #StTropezMeMunich #VilebrequinSpirit @Vilebrequin
What The Fun at Heavent Meetings in Cannes!
On April 13 and 14, our team was at the Heavent Meetings trade show in Cannes. During this event, we showcased 3 of our activities: FilmBook, Digital Mirror, and Selfie Animation. Great event! Thanks to the show organizers @HeaventMeetings #HeaventMeetings #Whatthefun #FilmBook #DigitalMirror #AnimationSelfie
Digital Mirror and Digital Graffiti at the GRDF TOP 100
For the meeting of the TOP 100 managers of GRDF Ile-de-France at the Pavillon Daunou, we provided guests with two animations: Digital Graffiti and the Digital Mirror! Thanks to the Digital Graffiti game feature, GRDF created its own. The goal was to collect as many basketballs as possible for food banks. Each basket scored corresponded […]
FilmBook Animation at Baselworld!
Baselworld has been the most important watch fair in the world since 1917! This year, What The Fun was able to attend the 99th edition with our FilmBook animation. Nearly 1,500 brands and 150,000 visitors attended the event. Baselworld allows the most prestigious brands to present their latest innovations. We provided the FilmBook animation during […]
Digital Graffiti at the European Education Fair!
From Saturday, March 11 to Monday, March 14, the European Education Fair was held at Porte de Versailles. We were there with our Digital Graffiti at the La Poste group booth. Hundreds of middle school, high school, and college students were able to try out our Digital Graffiti activity during these four days. Using its […]
Digital Graffiti: Lab Postal’s Innovative Animation
On Monday, February 9 and Tuesday, February 10, 2016, we attended Groupe La Poste's annual digital innovation event. Over 90 innovative companies have been showcased in 6 years. This event was an opportunity to connect with various internal and external innovation stakeholders, all focused on major innovative themes. It featured an exhibition space, a conference […]
Picasso Mania with Natixis
Natixis is one of the patrons of the Picasso Mania exhibition, currently at the Grand Palais (until February 29th). 100 masterpieces by Picasso, some of which have never been shown, are juxtaposed with works by the greatest masters of contemporary art, including David Hockney and Andy Warhol. For this exhibition, Natixis aimed to engage its […]
Have a Funky 2016!
The entire What the Fun team wishes you all the best for 2016! For us, 2015 meant nearly 180 events across France and Europe. 2015 also saw the launch of our new animation, the Digital Mirror, and a new department: audiovisual production. The 1001-faceted Digital Mirror offers various possibilities: a classic photo booth, virtual dressing […]
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What The Fun at the 2017 Heavent Show
Last week, the Heavent Show took place at Porte de Versailles, and the What The Fun team participated for the fifth consecutive year. #HeaventParis #Whatthefun #360Selfie #SelfieUltimate #BubbleYourLogo #Filmbook #DigitalGraffiti #VirtualReality #PhotoAnimation #EventAnimation #DigitalExperience #VideoAnimation
Have a Funky Year 2017 !
The entire What the Fun team wishes you all the best for 2017 For us, 2016 was 206 events in France and across Europe. 2016 also marked the launch of our new animation: Bubble Your Logo #HappyNewYear #Event #DigitalMirror #VirtualDressingRoom #Whatthefun #HeaventExhibition #BubbleYourLogo #InteractiveGames #Animations #Fun
The Wow Effect at Heavent Show
For the fourth consecutive year, we participated in the Heavent Show on November 15, 16, and 17 in Paris! This show allowed us to present our 5 animations: FilmBook, Digital Mirror, Digital Graffiti, Selfie Animation and our brand new animation Bubble Your Logo. Many thanks again to the show organizers! #HeaventParis #Whatthefun #BubbleYourLogo #DigitalMirror #DigitalGraffiti […]
What The Fun at Heavent Meetings in Cannes!
On April 13 and 14, our team was at the Heavent Meetings trade show in Cannes. During this event, we showcased 3 of our activities: FilmBook, Digital Mirror, and Selfie Animation. Great event! Thanks to the show organizers @HeaventMeetings #HeaventMeetings #Whatthefun #FilmBook #DigitalMirror #AnimationSelfie
Have a Funky 2016!
The entire What the Fun team wishes you all the best for 2016! For us, 2015 meant nearly 180 events across France and Europe. 2015 also saw the launch of our new animation, the Digital Mirror, and a new department: audiovisual production. The 1001-faceted Digital Mirror offers various possibilities: a classic photo booth, virtual dressing […]
Video guestbook: collecting messages from your guests
A paper guestbook placed on a high-top table usually collects about a dozen signatures—half of which are illegible—and ends up in a closet. The format isn't the problem, the medium is: writing by hand, standing up, in front of others, while trying to find a phrase that isn't generic or awkward, requires an effort that […]
Drive In-Store Traffic: Seven Engagement Strategies
An in-store activation doesn't magically attract people. It only acts on three levers: giving a reason to visit now, retaining those passing by, and leaving a lasting impression after the visit. All successful techniques leverage at least two of these three levers. Those that fail don't activate any. This article reviews seven commercial activation techniques, […]
Collaborative Activities: Engaging an Entire Seminar
In a seminar of two hundred people, a successful activity isn't measured by the amount of laughter in the room, but by the number of participants who actually did something. Most formats leave part of the audience as spectators: a few volunteers go on stage, while the others watch and check their phones. A collaborative […]
AI Photo Booth: What’s the Budget for a Corporate Event?
Asking for the price of an AI photo booth without specifying the context is like asking for the price of a trade show booth: the answer depends on what you put into it. A setup installed at a three-day trade show, with printing and an operator, and a two-hour animation at an internal event do […]
The Photo Booth by What the Fun
THE PHOTO BOOTH The Future of Events: The High-End Photo Booth! In an era where digital experiences must become tangible to leave a lasting impression, we have created the ultimate experiential marketing tool. More than just a professional photo animation, the Photo Booth What The Fun is a cutting-edge architectural structure, designed to transform every […]
The Photo Booth: From 1925 to Today
THE PHOTO BOOTH From the 1925 Revolution to the Exceptional Mobile Studio! The history of analog photography and instant imaging is inseparable from an invention that radically changed our relationship with images: the photo booth. Today, having evolved into a customizable, state-of-the-art and design-forward Photo Booth, this iconic machine draws its roots from a blend […]
The Interactive Hybrid Experience
WHAT THE FUN X MEETIC A Closer Look at Love Engineering in a Phygital Immersion! When the world of dating meets the digital realm, it creates a memorable Interactive Hybrid Experience. For Meetic, the agency What The Fun designed and produced a three-step immersive journey from start to finish, transforming an emotional quest into a […]
Giftbox, the drive-to-store animation for Concepts X Nike
Are you looking for an original event animation to attract customers to your store? Check out our brand new safe box animation created by What The Fun for Concepts and Nike on December 2, 2022, in Dubai. A simple concept The customer scans a QR code and receives a code by email. They then go […]
The Artist Robot
Discover our latest innovation: the Artist Robot, where art meets technology. Set up at your event, it will create a live piece of art on the surface of your choice for your guests' enjoyment. Our erasable ink even allows you to create ephemeral artwork right in your offices! A Live Painting The Artist Robot is […]
A Custom WEB APP for Purina
With the widespread adoption of remote work and remote internal events, our challenge is to offer our clients fun and unifying virtual experiences for their employees. Hybrid gamification is the ideal format to maintain your events. Purina wanted a game path centered on the brand's values, accessible via a QR code. The Brief The goal […]
Ubisoft x 360° SELFIE
In 2022, video is the top trend for event entertainment! Wow your guests with the 360 Videobooth: a 360° rotating photobooth. To celebrate the internal launch of Just Dance 2022, Ubisoft surprised its employees with a 360 photocall. Let's take a look back at this colorful corporate event! Custom-made set design Imagine the ideal setup […]
A Neon Photocall for Jellysmack
Videos are captured by an operator equipped with a steadicam. This equipment stabilizes the shot for a smoother result. Our software edits the video instantly, adding the effects requested by Jellysmack: a fast-forward effect followed by slow motion. The video is customized with an overlay featuring the brand's logo. Guests can then share the video […]
A Wheel of Fortune at the France Pavilion Expo 2020 Dubai
The brief: The French Pavilion features a unique VIP experience on the top floor, created by Devialet and Ariane Espace. The French Pavilion contacted us to create a wheel of fortune to give away this experience while visitors are waiting in line to enter the pavilion. What is the "Ariane Devialet" experience? "Feel the vibration […]
Veuve Clicquot Bold Woman Award France 2021
The brief: Veuve Clicquot commissioned Condé Nast to create a Vogue booth, neon black box, or LED photocall style set. The set had to be used in two different ways. Our Vogue booth was therefore named the Bold Box to accompany the Bold Woman Award event. Step 1 The Condé Nast team and their decoration […]
Hybrid Activation
The Brief: How can we create interaction between the public and a brand during Easter celebrations, given current health restrictions? Step 1: Registration on the web app Registration with first name + email Step 2: The Virtual Photo Booth The virtual Easter photo booth with custom filters in Easter colors; the photo was automatically downloaded […]
Brand Activation in 2021
For nearly a year, event activities have adapted to the health context by offering innovative remote solutions. For brands, organizing an event is an opportunity to promote a product to the general public and/or to unite their community around a unique experience and reach new customers. Online marketing must be clever and innovative. Here are […]
Digital Animations to Enhance Live Streaming
AMETIS (CNP Assurances group) wanted to liven up their digital event with fun and interactive capsules on their live streaming platform. Timeline for this animation: D-7: Virtual photo booth animation test at our partner agency D-4: Virtual mosaic visuals test Day D 12:00 PM: Employees were invited to log in to the platform to take […]
Prada Hybrid Activation
Prada entrusted us with the development of its hybrid photo booth for its Pop-Up Store at Printemps. In-store experience: At the Pop-Up Store at Printemps, stickers with a QR code are placed to bring the Prada photo booth to life in the store. Here's the customer journey: - the customer scans the QR code, which […]
Prada Web App
Prada Loves Printemps Event Creation of a custom instant-win app to give away three prizes during the event, designed to engage visitors at the Printemps pop-up store. The hostess greets guests and enters their first and last names. Three cards appear, and when start is pressed, they spin like a slot machine. If all three […]
Digital Experience & Influence
Current circumstances encourage virtual digital experiences through screens. Companies can strengthen their digital strategies and enrich them with innovative experiences. Virtual Booth Looking to unite and engage your community by creating interaction? We offer a participatory photo animation: the virtual photo booth. The concept? Simply publish a link or QR code on your social networks, […]
A Photo Mosaic for International Women’s Day at Dentsu Aegis
The Photo Mosaic is an original photo activity that allows for the creation of a unique collaborative artwork featuring all the faces of your team members. A Unique Photo Experience We set up our Vintage Photo Booth at your event. Our host guides participants through their experience. The photo is then customized with your photo […]
A Remote Virtual Digital Mosaic for Olympic Day
To celebrate Olympic Day, discover the giant Digital Mosaic of 3,000 thumbnails, generated in real-time with all photos published on social media. An ideal virtual activation to keep your events going, even remotely. A Virtual Online Event On Olympic Day, June 23rd, 12,000 participants took on the challenge of covering a symbolic distance of 2024m, […]
Virtual Booth: The 1st Remote Virtual Photo Booth
During this unprecedented time, the What the fun team is here to support you. Our goal: to create participatory digital experiences that are easy to implement across screens. Whether your employees are at home, in the office, or in the field, it's essential to continue to maintain a strong connection with your teams. We are […]
2019 Retrospective: Looking Back at a Great Year!
The What The Fun team is delighted to wish you a very happy holiday season!We thank all our clients for trusting us this year and hope that this new year will be even richer in events. Our flagship animations from this year: Additionally, new digital animations complete our offer: Vogue Booth: Step into our luminous […]
Event with American Express
Our Digital Graffiti, our most popular digital animation, was featured in its tactile mode for a client event in the American Express lounge on December 17 at the AccorHotels Arena for the concert by the artist -M-. Every guest with an American Express card could enjoy a complimentary cocktail during each of their visits. digitalgraffiti […]
Digital Graffiti for Air Products
On November 16, Air Products used our digital graffiti animation to celebrate its 100th anniversary at a hotel in Futuroscope. For the occasion, a graffiti artist created a piece based on the company's 100th anniversary theme. Following this performance, participants also got to spray-paint on the digital wall alongside the artist. Our Digital Graffiti animation […]
Our iPad Booth for the Launch of “Wanted Girl” Perfume
From April 4th to 20th, Azzaro organized an event at Sephora on the Champs-Élysées. They enlisted one of our animations for the launch of their new perfume, Wanted Girl. The goal was to provide a digital experience on the podium using our iPad Booth. It was seamlessly integrated into the brand's world: a custom creation […]
Our Digital Graffiti at the BUDX Event
From April 24 to 26, 2019, the first French edition of BUDX took place. They organized a showcase of the best in urban culture at La Marbrerie in Montreuil. It was an event open to the general public. During the event, 2 of our animations were presented to the guests. The first is our Digital […]
Our Photo Mosaic at the Agricultural Show
From Saturday, February 23 to Saturday, March 2, our photo mosaic was present at the INRA booth at the 2019 International Agricultural Show. On the agenda: Raising public awareness of organic farming and food safety. To achieve this, 200 researchers took turns throughout the week to reveal some of the secrets of plant and animal […]
Our Photo Mosaic for 2019 New Year’s Greetings
3, 2, 1, SMILE! On the agenda: our photo mosaic set up at the software publisher EBP for their 2019 New Year's greetings! It was a great opportunity for employees to connect and have fun during a corporate evening event! Mosaic #PhotoBooth #EBP #Fun #Photos #Collaborative #Souvenir
PariSeine: Our green screen photo booth!
On Wednesday, January 23, PariSeine, the public developer investing in improving the urban living environment, announced its 2019 New Year's wishes. On the agenda, the What The Fun team was there with the green screen animation and props representing major real estate projects: the Jardin des Halles, Place Vénétie, Porte Gentilly, the Beaugrenelle slab, and […]
Our flagship animations at Groupama Gan Vie
On January 22nd, Groupama Gan Vie called on our green screen animation and photo booth for their 2019 New Year's greetings.In this festive atmosphere, our 2 photo robots roamed among the guests. Augmented reality accessories and Snapchat-style filters enhanced the photos for an even bigger wow effect! greenscreen #photobooth #robots #90degGif #GGVIE #digitalanimations
Our Digital Mirror at Sephora for the Kat Von D Brand
At the end of 2018, our Digital Mirror made its appearance at Sephora Paris for the Kat Von D event. A beauty phenomenon recognized for its unique style in the United States, the brand is gradually expanding in France, exclusively at Sephora. Come discover the Digital Mirror on our website! #DigitalMirror #KatVonD #Sephora #WhatTheFun #Animation […]
Digital Graffiti: A Communication Tool for Orange
During the third edition of the communicators' forum, our digital animations met a specific request: to host an event full of new features, inspiring team spirit. The 2-day forum was hosted in turn by our original animations: Jao, our Photo Robot to welcome guests the 360 Selfie to set the pace for the evening Digital […]
Clarins new range launch with the Digital Mirror
For the "Sephora press day," Clarins presented its new "myclarins" cosmetic range to influencers. To liven up the booth, we were there with our Digital Mirror animation. sephora #Clarins #myclarins #picture #digitalmirror #mirror #digital #games #interactive #customization #sephoralovesmyclarins
Our Morphing Photo Booth for the Venom Premiere
For the premiere of the film Venom, we created a morphing animation at Petit Palais MK2. The concept: guests stood in front of our photo booth and watched their faces transform into the hero. #PhotoBooth #Photobox #PhotoBooth #Morphing #DigitalExperience #GIF #PhotoExperience #Metamorphosis #Venom #WTF
What the Fun at the Heavent Show 2018!
On November 27, 28, and 29, 2018, we were at the Heavent Show in Paris to present our innovative digital animations: - Jao, the photo robot, roamed around our booth to take your pictures. You could add augmented reality accessories and Snapchat-like filters to enhance the photos. - The 360 selfie: we made your head […]
Jao and the 360° Selfie at the Heart of Orange’s Event
Jao, the photo robot, was present at Orange's annual employee convention, which took place this year in Deauville on September 19 and 20. From the welcome reception to the dinner, including the cocktail hour and coffee breaks, Jao photographed employees of the #1 mobile network during all their moments of relaxation. Equipped with a mirror […]
90° selfie experience in Chivas’ secret and unique bar
For the first time, Chivas opened its world to the public in a secret bar from October 10 to 23. Whisky enthusiasts were able to learn, taste, and create their own Chivas blend. We were there with our 90° GIF experience: participants were able to create their own bullet time effect. Reminiscent of an Instagram […]
Photo Mosaic Animation at Showroomprivé
To announce the theme of their year-end party to employees, Showroomprivé opted for an original and collaborative photo animation: The Photo Mosaic! Objective: Involve all employees in a collective digital experience to reveal the visual theme of the evening. This unique artwork will remain at Showroomprivé's premises to extend the memory of an unforgettable "Spring […]
The Morphing Photo Booth at the Kev Adams Pop-Up Store
To announce the tour dates for his new show "Sois 10 ans," Kev Adams invited his fans to enjoy a pop-up experience! The comedian's fans were able to enjoy a 100% Kev Adams experience. In the heart of this 8,600 sq ft loft dedicated to Kev Adams, we set up our Morphing Photo Booth for […]
The Filmbook at the Energies Festival with Prevere
For the 16th edition of the Energies festival, the CCAS organization is rolling out the theme of sharing, diversity, and equality in Soulac. The Prevere stand was located in the CMAS village, featuring the FilmBook animation! This allowed festival-goers to create a small paper-version movie to keep an unforgettable souvenir of their weekend. #WhatTheFun #Prevere […]
The Selfie Animation for the BNP Paribas Internal Event
The What The Fun team set up with a Photo Call and a selfie stick to host the BNP Paribas internal event in Rouen. The goal was for all employees to leave with souvenir photos, printed live just seconds after taking their selfie. And of course, for those who were a bit shy, the hosts […]
The Digital Mirror to raise awareness about green waste
From April 10 to 12, the AMIF Fair (Association of Mayors of the Ile-de-France region) took place. For the occasion, GRDF wanted to raise public awareness about green waste, which is used to produce green gas, a renewable energy source. To achieve this, there was nothing better than the Digital Mirror and its custom-made game […]
Digital Art at the Rodin Museum
To celebrate Mandarine Gestion's 10th anniversary, the Rodin Museum welcomed guests with unique animations, including our Digital Graffiti. They enlisted graffiti artist Jérémy to create live digital artworks. This evening event animation was highly appreciated. Guests were able to enjoy a digital experience and keep a timeless memory: stepping into an artist's shoes for an […]
France Télévision Chooses Digital Mirror
This year, the Paris International Agricultural Show welcomed nearly 670,000 visitors. Visitors from all over France, and even from abroad, were able to discover our Digital Mirror animation at the France Télévision booth. digitalmirror #photoanimation #digitalexperience #agriculturalshow #SIA2018 #francetelevision #ftv #interactivegame #photomirror #digitalexperience #whatthefun #retailexperience #connectedmirror #connectedgame
Digital Graffiti at the BMW X2 Launch
For the launch of the BMW X2, ByMyCar Rivoli chose Digital Graffiti to offer its guests an unforgettable digital experience. Each guest was able to customize the BMW X2 stencil on our giant screen using a real digital spray can and leave with their photo! Guests watched a performance by a graffiti artist who created […]
Digital Mirror at La Fourchette’s Year-End Party
To celebrate the end of the year, La Fourchette organized a party for its employees this past December 7. On the agenda: superhero and cartoon character costumes! In this festive atmosphere, guests had a blast with the Digital Mirror photobooth. #DigitalMirror #Photobooth #DigitalExperience #PhotoActivation #DigitalMirror #DigitalActivation #DigitalExperience #EventActivation #WhatTheFun #LaFourchette
Filmbook and Digital Mirror for Klorane’s Disneyland Event
Klorane, the botanical care specialist, took advantage of the magical world of Disneyland Paris to organize its corporate event on October 25. The program included a warm atmosphere, laughter, and Filmbook and Digital Mirror animations to make the event unforgettable! #WhatTheFun #Klorane #Disneyland #Filmbook #DigitalMirror #DigitalMirror #PhotoBooth #DigitalExperience #DigitalAnimation #PhotoAnimation #EventAnimation
The Selfie Ultimate & the Digital Mirror at the Orange Sosh booth
For the European Education Fair, held from November 14 to 19 in Paris, Sosh by Orange chose our Selfie Ultimate and Digital Mirror animations to provide visitors with unforgettable experiences. #Student #WhatTheFun #SoshWow #360Selfie #360Video #SelfieUltimate #DigitalMirror #PhotoAnimation #VideoAnimation #EventAnimation #DigitalAnimation
Selfie Ultimate for the ELLE RUN New Balance
Goal achieved: nearly 6,000 participants set off in pairs this Sunday afternoon, under a bright blue Parisian sky, and for a great cause! 🙂 #ELLERUN #ElleMagazine #NewBalance #ElleRunNewBalance #Selfie360 #SelfieUltimate #DigitalAnimation #VideoAnimation #WhatTheFun
Digital Graffiti at Printemps Lille
The Printemps store in Lille inaugurated its new "Women's" space this past Saturday, September 30. The Digital Graffiti wall was a must-see for kids and adults alike!Our mission: Ensuring every customer leaves with a memorable souvenir from a shopping day like no other: a personal work of art. #digitalgraffiti #whatthefun #printemps #printempslille #graffitiwall #virtualgraffiti #womensfashion […]
FilmBook at the Nutrimetics Garden Party
Back-to-school season at Nutrimetics is celebrated with a Garden Party! The Nutrition and Cosmetics expert decided to thank its employees by organizing a special day for them 🙂 After a morning of training on the new fall products, a giant barbecue was waiting for them in the headquarters' gardens! A rustic theme, white dress code, […]
The Reebok Gym Opens Its Doors with the Ultimate Selfie Animation
It was in an industrial and contemporary atmosphere that we supported Reebok for the opening of the new Salle De Sport on Boulevard de la Madeleine in Paris. Reebok's new concept: a mix between a store, a gym, and a connected café—a true Sports Hub! After their workout, the first members were able to create […]
Ultimate Selfie Animation: The Grand Premiere!
Last week, What The Fun launched its new 360° selfie animation for the first time - the Ultimate Selfie animation! For their #WearelOreal event, L’Oréal trusted our animation for its grand premiere. Throughout the evening, guests struck a pose on the podium, had a blast, and were able to share their videos. The result: A […]
Filmbook at Carrefour
For 2 days, the What The Fun team was at Carrefour's headquarters. Its university division organized a seminar for its senior executives. The Filmbook animation was a highlight, with guests of various nationalities joining in and enjoying a friendly moment. Ideal for strengthening their bonds! Their videos could be shared by email, and all guests […]
What The Fun Celebrates 20 Years of Phénomène Agency
Last Thursday, the What the Fun team was present at Le Fer à Cheval (St Cloud park) to celebrate the 20th anniversary of the Phénomène agency. Guests were able to take photos, and then customize them. The creative team also had the freedom to express themselves on our Digital Graffiti. Fun and good humor were […]
Bubble Your Logo and LALUX
There were many students at Rives de Clausen this Monday, June 12. In fact, Luxembourgish students gathered to celebrate the end of their Baccalaureate exams. The Bubble Your Logo activity was there to join them, under a bright sun and in a magnificent setting! Foam and festivities were part of the fun! Thanks to LALUX […]
Filmbook at the Périer Exhibition
On Tuesday, May 30, the What the Fun team was present at the Departmental Archives and Library of Marseille for the exhibition "From the 60s to Today," organized by the Bouches-du-Rhône department. #ExpoPérier #Photos #culture #Filmbook #PhotoAnimation #Marseille #Library_13 #Whatthefun
SMCP in Wonderland with Filmbook
On Tuesday, May 30, the ready-to-wear specialist called on the Filmbook animation. The SMCP group organized its annual party, Wonderland, at the Palais Brongniart. In a festive atmosphere and a sublime setting, employees were able to leave with their own book, printed in the SMCP group colors. Guests also enjoyed the band Airplay, invited for […]
Bubble Your Logo at FAUST
On Wednesday, May 17, 2017, the place to be was FAUST. Our Bubble Your Logo animation enhanced the event's stage decor for a total wow effect! Guests, primarily agencies and event professionals, were welcomed by clouds of hearts in the sky. #BubbleYourLogo #FlyingFoam #OutdoorAnimation #FAUST
Digital Graffiti at Crédit Foncier
For their 'real estate Thursdays' event, our Digital Graffiti animated the evening organized by Crédit Foncier. During the evening, guests could customize various real estate-themed worlds. They also got to try out digital Pictionary© on the same theme. Once their creations were finished, guests shared them on social media or by email with the dedicated […]
La Fourchette at the Omnivore Paris Festival with FilmBook
During the Omnivore World Tour Paris 2017 festival, La Fourchette launched a contest featuring our FilmBook animation. Everyone present had the chance to play and win dinner for 2. Enjoy dinner at an Omnivore-selected restaurant! How to participate? By creating a 7-second flipbook at our FilmBook booth. How was the video selected? By the La […]
Digital Graffiti at the Optimus and Excel Merger Event
“Optimus and Excel are merging.” One is an expert in the non-profit sector, the other is a leading consulting agency in fundraising. These two organizations are merging to become Hopening.Together, they aim to support the 3rd era of fundraising and philanthropy.The goal: to form the leading group specializing in global communication for philanthropic and associative […]
Adobe Kids’ Day
On Wednesday, for Kids' Day, Adobe hosted a lively snack event. Our selfie animation ran simultaneously at three locations in Paris. Children and their parents enjoyed our photo booth activity. Throughout the afternoon, the selfies were projected live. Balloon artists, a show, and portrait artists were also invited. We had a wonderful time in a […]
Digital Mirror for the Kat Von D Launch in France
Famous American tattoo artist Kat Von D (Katherine von Drachenberg) is launching her brand in every Sephora in France this Saturday, January 28. To ensure a successful launch, a massive training session took place at a famous Parisian hotel with all Sephora Beauty representatives. Our Digital Mirror animation was part of the action. With our […]
Digital Graffiti at the Black Supermarket!
The Black Supermarket, the capital's new must-visit spot! The Black what? Yes, you heard that right—we really are talking about a supermarket, or at least a former one. Completely restored and redesigned as a pop-up living space, the Black Supermarket replaces an old convenience store. That’s 4,300 sq. ft. fully redecorated by renowned street artists […]
FilmBook at the Chartres Christmas Market!
Our FilmBook activity is available at the Chartres Christmas Market in Place des Epars. Alone, with friends, or with family, everyone can join in the fun and leave with a souvenir book! Come create your Christmas FilmBook too! Find us right next to Santa's cabin: Friday 16, Sunday 18, Wednesday 21, Thursday 22, and Friday […]
Digital Mirror and FilmBook at the Enghien-les-Bains RetroGaming Event
To mark International Children's Rights Week on Saturday, November 26, the city of Enghien organized a #RetroGaming entertainment event. A friendly gathering to promote the "right to play and have leisure time." To capture the moment, the city of Enghien called on our Digital Mirror and our FilmBook Thanks to our activities, families were able […]
The #ClarinsChristmas game on the Digital Mirror
10 beauty bloggers invited to the Clarins Spa in Paris on Wednesday, November 23, got to discover the new skincare range with our Digital Mirror! A personalized interactive game featuring Clarins products #ClarinsChristmas #DigitalMirror #Photos #Clarins #Bloggers #Beauty #Cosmetics #Whatthefun
Digital Graffiti at the Student Fair
For the Student Fair, our Digital Graffiti hosted the Ministry of Education's booth. For this occasion, the Ministry of Education decided to raise awareness about cyberbullying. They called on our Digital Graffiti so that young people could express themselves. #StopBullying on the Digital Graffiti. #Student #StopBullying #DigitalGraffiti #SalonEduc2016 #PhotoActivation #EventActivation
A Huge Success at the Première Vision Fashion Show!
This year, we had the privilege of being part of the great adventure of one of the biggest fashion shows organized by Première Vision in Paris. On September 13, 14, and 15, our FilmBook studio was freely accessible in Hall 5, Designs. People of all nationalities were able to gather around the studio for a […]
Digital Mirror at the VertiGo event!
The PL4Y International association organized the VertiGO event, France's first vertical race, for the 4th consecutive year. A few figures: 230 meters high, 48 floors, 954 steps, but most importantly, 1,500 runners! This project invites sports enthusiasts to climb the 48 floors of the FIRST Tower, the tallest tower in France, as fast as possible. […]
The Selfie Animation at the Challenge Against Hunger!
This year, and for the second year in a row, What the Fun is supporting Action Against Hunger and participating in the 9th Edition of the Challenge Against Hunger. See you Friday, June 3, on the parvis de la Défense between 12 PM and 5 PM! As volunteers, our team will be there with our […]
St-Tropez me Party, Munich!
In a Saint-Tropez setting recreated in Munich, Vilebrequin invited guests to use Digital Graffiti to customize their future swimsuits as well as turtles, the brand's emblem. After customizing their designs, guests could share their creations on Facebook or Twitter and take home a printed copy as a souvenir! #StTropezMeMunich #VilebrequinSpirit @Vilebrequin
Digital Mirror and Digital Graffiti at the GRDF TOP 100
For the meeting of the TOP 100 managers of GRDF Ile-de-France at the Pavillon Daunou, we provided guests with two animations: Digital Graffiti and the Digital Mirror! Thanks to the Digital Graffiti game feature, GRDF created its own. The goal was to collect as many basketballs as possible for food banks. Each basket scored corresponded […]
FilmBook Animation at Baselworld!
Baselworld has been the most important watch fair in the world since 1917! This year, What The Fun was able to attend the 99th edition with our FilmBook animation. Nearly 1,500 brands and 150,000 visitors attended the event. Baselworld allows the most prestigious brands to present their latest innovations. We provided the FilmBook animation during […]
Digital Graffiti at the European Education Fair!
From Saturday, March 11 to Monday, March 14, the European Education Fair was held at Porte de Versailles. We were there with our Digital Graffiti at the La Poste group booth. Hundreds of middle school, high school, and college students were able to try out our Digital Graffiti activity during these four days. Using its […]
Digital Graffiti: Lab Postal’s Innovative Animation
On Monday, February 9 and Tuesday, February 10, 2016, we attended Groupe La Poste's annual digital innovation event. Over 90 innovative companies have been showcased in 6 years. This event was an opportunity to connect with various internal and external innovation stakeholders, all focused on major innovative themes. It featured an exhibition space, a conference […]
Picasso Mania with Natixis
Natixis is one of the patrons of the Picasso Mania exhibition, currently at the Grand Palais (until February 29th). 100 masterpieces by Picasso, some of which have never been shown, are juxtaposed with works by the greatest masters of contemporary art, including David Hockney and Andy Warhol. For this exhibition, Natixis aimed to engage its […]
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