Web App

Custom application development for gamification and marketing activation
En savoir plus sur l'animation de What the fun

Concept

Create a Marketing Game

Imagine a unique brand experience: we make it happen for you! Our team supports you from brainstorming to the launch of your gamification experience.

Gamification

A custom experience is the key to a good marketing game; it needs to be fun and interactive to immerse your audience in your brand’s universe.

Branding

Your application is custom-made. We integrate your brand guidelines into your gamification concepts to optimize your brand’s impact.

Creativity

Surprising your audience is key to gamification. We create the most suitable promotional mechanics for your target audience.

Support

A dedicated expert will be assigned to you throughout your project, coordinating our development teams.

Citation
ENGAGE AND COLLECT YOUR AUDIENCE'S DATA

Les +

Test Some of Our Custom Creations

These online marketing games were developed as web apps and allow us to collect qualified, GDPR-compliant data.

 

Test the famous SNAKE © game

Test the famous SNAKE © game

Marketing game created for Nike in Dubai
Test the Pacman© game

Test the Pacman© game

Marketing game during the Nike Lobster launch
Test the SNCF rugby game

Test the SNCF rugby game

Game during an SNCF roadshow for the Rugby World Cup

Feel free to contact us
+33 1 46 04 59 40

A question, a request for information, or a booking? Let's talk!
The What the fun team is at your service! We commit to responding within 24 hours.

Scénographies d’événements

La scénographie pour Web App

Galerie

Découvrez Web App en images

Pour en savoir plus sur Web App

At What The Fun, we design custom interactive web animations crafted to boost interaction and connect with your audiences. The goal isn't just to entertain, but to truly engage your employees, visitors, or clients in a fun and original experience. Follow the guide!

Gamification: A Driver of Fun and Engagement

It’s a proven fact: attention spans are short, memory is fleeting, and distractions are numerous. To stand out, you need to captivate. That’s where gamification comes into play in your content, campaigns, or events.

Play creates emotion, emotion creates memory, and memory creates attachment. A spinning button, an activating one-armed bandit, a jackpot display, a puzzle coming together: these small actions produce big effects… During an original corporate animation, this allows you to:

  • convey messages,
  • train,
  • engage,
  • reward,
  • build loyalty.

Game Mechanics Designed for Impact

We have developed a range of proven animations, all customizable according to your brand guidelines and needs. These formats are not fixed: they evolve, adapt, and combine to create unique and engaging experiences.

  • The wheel of fortune, for example, transforms a simple draw into an adrenaline rush!
  • The digital one-armed bandit evokes slot machines with a refined design and fast, addictive mechanics.
  • The interactive puzzle requires collaboration or reflection, depending on its use.
  • Our quiz allows you to test product knowledge or company culture in a game show format.

Corporate Animation: The Impact of Digital, and Social

Need Inspiration for a Web App? Some Use Cases...

The formats are numerous, the ideas infinite, and we are here to turn them into reality!

  • Are you launching a new product? Consider a progressive reveal animation with clues unlocked daily.
  • Do you conduct internal training? A narrative quiz or a digital escape game will make learning easy.
  • Are you organizing a company seminar? Why not create a collective game with live scoring to strengthen your teams!
  • Are you hosting a booth at a trade show or overseeing the inauguration of a shopping mall? A quick, high-visibility game will help you attract and retain visitors.

Smart (not) note: take a look at our custom web app animation for Purina!

Tailored Support

Creating an animation Web App is (above all) about understanding your challenges and your target audience.

It all starts with an in-depth discussion: we delve into your challenges, challenge your ideas, and compare them with our game mechanics to get the best out of them. No copy-paste solutions, but real strategic design work.

We then formalize an interactive prototype that you can test, manipulate, and critique. This is where the project takes shape, where we refine the details and push the boundaries.

Once this phase is validated, we enter the development phase: short cycles, quick validations, real-time adjustments. And once online, you’re not alone: we handle hosting, maintenance, and evolutions—in short, the entire project!

Responsiveness, Our Trademark

In event management, deadlines are not an option: they are imposed! At What The Fun, we are fully aware of this and organize ourselves accordingly. No vague promises, but quick actions and clear decisions without sacrificing quality. Our size is an asset: an agile team that controls its entire production chain and can launch ambitious animations in a few weeks. Do you have a deadline? We respect it. Do you change your mind along the way? We adapt.

What The Fun: More Than a Provider, a True Partner!

Collaborating with What The Fun means choosing a creative, reliable, and committed partner. We don’t sell off-the-shelf animations. We design, with you, digital experiences that are meaningful, engaging, and leave a lasting impression on participants.

Our Web Apps are designed as complete products: intuitive, elegant, high-performing on mobile, GDPR-friendly, and easily integrable into your environment.

Each project is designed to be scalable, measurable, and totally unique — reflecting your brand. In short: guaranteed support, custom design, innovative ideas, and a controlled dose of fun.

A well-designed Web App animation ensures attention is captured, a connection is made, and a message is correctly delivered. At What The Fun, we don’t sell a fixed product, but rather a unique experience, custom-crafted with you and for you. In short, if you’re looking to combine fun and performance, contact us!

They entrusted us with their event

Feel free to contact us
+33 1 46 04 59 40

A question, a request for information, or a booking? Let's talk!
The What the fun team is at your service! We commit to responding within 24 hours.

Contactez What the fun par email

Email

contact@whatthefun.fr

Contactez What the fun par téléphone

Téléphone

+33 1 46 04 59 40

Trouvez l'adresse des locaux de What the fun

What the fun

111 ter avenue de Verdun
92130 Issy-les-moulineaux